VSAR PRIME - Virtual Reality

Challenge: Traditional broadcast studios, particularly static virtual sets, are becoming visually restrictive and fail to meet the dynamic demands of modern sports storytelling.

Solution: An immersive architectural studio where storytelling comes to life. Designed for limitless camera angles, this UNREAL VSAR-powered environment turns the set itself into a spectacular, real-time display of live scores, player stats, and dynamic data.

Project: SPORT VR/AR
Role: Creative Direction | Unreal Design
Platform: Unreal | VSAR PRIME
Client: CHYRON HEGO
Date: 2025
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